Nordstrom, historically one of my favorite places, is “recreating a store experience that back-solves for what customers want and need” by taking away actual merchandise and replacing it with alcohol.
WTF. The “women, wine and retail” marketing strategy continues to grow. Its success is based on our desire to numb ourselves into an oblivion of stuff and stuffing. I hate this. I hate how this WORKS on us (me, historically).
And can someone explain to me what the hell “back-solves” means?